Today, Qantas launched the sale of tickets for its non-stop flights from Perth to London. This marks the next evolution of the Kangaroo Route now linking Australia to the UK in a single hop.
The daily flights will start on 24 March 2018 and will be operated by Qantas’ new Boeing 787-Dreamliner. The 14,498 kilometre flight will take approximately 17 hours and is expected to be the third-longest passenger flight in the world.
To tackle the many hours on a plane, the Dreamliner 787 is designed for comfort on long-haul sectors across all cabins. It has lower seat count than many other aircrafts its type and has innovative built-in features to reduce jetlag. To explore the Dreamliner click here.
Qantas Group CEO Alan Joyce said there had been global interest in the Perth-London flights since they were first announced in December 2016.
“We’ve said the Qantas Dreamliner is a game changer, and that’s becoming real today,” said Mr Joyce.
The original Kangaroo route (from Sydney to London) started in 1947 and had the following stopovers over four day duration: Sydney, Darwin, Singapore, Calcutta, Karachi, Cairo, Castel Benito, Rome, London.
The new route will make Western Australia a new tourism gateway for Australia with Perth potentially becoming a desirable stop-over destination similar to Singapore and Dubai.
“We know from our research that there’s a lot of appetite to explore the West, not just from British and European visitors but also from Aussies on their way to London,” added Mr Joyce.
Qantas is working together with Tourism Western Australia under a $5 million marketing agreement to maximise the tourism benefits of the new service. The marketing activity will promote what's on offer in Perth and regional areas for travellers interested in making a break in Perth.
Check out the Feel Like Home advertising campaign which will run in Australia and the UK here.
Economic analysis by Tourism WA has found potential visitor expenditure from the new service would be between $9 million and $36.4 million a year.