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Virtual bootcamp to Tel Aviv for WA agritech entrepreneurs

Tel Aviv by night,a look from top of Azrieli CenterTel Aviv by night,a look from top of Azrieli Center

Startups and early-stage innovators across Western Australia’s agriculture and food sectors have the opportunity to take part in a world-leading program in Israel – from their homes.

"Initially we had planned to support delegates to attend in person, but with the challenges COVID-19 has presented, the program has been reimagined and we are now bringing the Landing Pad to participants.” 

Liam O’Connell, DPIRD Agribusiness, Food and Trade Executive Director

The Department of Primary Industries and Regional Development (DPIRD) has opened up applications from local businesses to join a ‘virtual bootcamp’, delivered by Austrade’s Tel Aviv Landing Pad.

The Tel Aviv Landing Pad is located at South of Salame (SOSA), a global innovation platform founded by Israeli investors and high-tech entrepreneurs.

DPIRD, Austrade and SOSA are partnering to support up to 10 qualified WA startups to attend the virtual bootcamp over 22-25 June.

This virtual program will connect participants with startups, mentors, investors, potential partners and others in Israel’s mature agriculture innovation ecosystem.  It includes a coordinated program of sessions designed to help participants grow their business through:

  • Presentations by startups and service providers to the startup sector.
  • Introductions to potential partners and research collaborators.
  • Introductions to venture capital firms and other investor organisations.
  • Presentation workshops on key business development aspects for going global.


DPIRD Agribusiness, Food and Trade Executive Director Liam O’Connell said Israel, known as the startup nation, consistently ranked highly for innovation and entrepreneurship in many areas of technology and particularly in agriculture, food and water.

“Initially we had planned to support delegates to attend in person, but with the challenges COVID-19 has presented, the program has been reimagined and we are now bringing the Landing Pad to participants,” Mr O’Connell said.

“This is the first digital delivery format of a program for Australian start-ups from the Tel Aviv Landing Pad, and is being offered to Western Australia’s agtech and foodtech startups.”

Landing Pad’s Manager Kathleen Lawler said Australian Landing Pads provide market-ready startups and scaleups with access to some of the world’s most renowned hubs including San Francisco, Tel Aviv, Shanghai, Berlin and Singapore.

“While the impact of COVID-19 has limited our ability to travel internationally, it certainly hasn’t stopped us in our tracks,” Ms Lawler said.

“We’re activating new digital pathways to help Australian businesses reach global markets – including virtual bootcamps such as this one.”

The bootcamp is aimed at founders of WA-based innovators, early stage businesses or startups that are operating in the agtech and foodtech sectors. It is part of a wider program by DPIRD to support the growth and commercialisation of the agtech sector.

Applications close 5pm (WST) Tuesday 2 June 2020. More information, including eligibility and guidelines, is available here. 

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